A mistake that many people make when it comes time for them to review deals. They accept bad leads without considering whether or not the lead is aligned with their goals and targets.
Don’t be fooled by bad leads this April 1st; spend time on them, don’t let them off the hook easily
Don’t be fooled by bad leads. They may seem like a sure thing, but if you spend time on them and they don’t work out, it can cost you in more ways than one. Don’t let them off the hook easily. If they’re not willing to work with you and make an effort, then there’s no point in pursuing the deal further.
While it may seem counterintuitive, focusing on the right leads will help keep costs low while also increasing your chances of success at closing deals faster and with fewer headaches along the way.
You should never say to yourself “I can’t afford to lose this deal.”
If you’re not willing to lose a deal, if you feel like you have to close every lead that comes your way, then it’s time for some serious reflection. You need to ask yourself why this is so important and what would happen if you did not close the deal? Your answer may surprise or even scare you!
Bad leads can be very tempting.
Bad leads can be very tempting. They’re easy to get and talk to, they buy easily and close quickly, you collect payment from them without much hassle, and they give referrals with little effort on your part. That’s why it’s important that you know how to tell if a lead is bad or not so that you don’t waste time chasing after the wrong ones.
It is important to understand that a bad lead means different things for different people.
In the world of real estate, a bad lead can be tempting. The vendor or property might seem like a great fit and you may think that if you just close them, everything will be fine. But this is not always the case.
If someone does not want to work with you or does not have any interest in what you are offering them but still decides to fill out an online form, that’s not a good lead. It doesn’t matter if they filled out the form because they really wanted what was offered or whether they just wanted to waste time. Either way, it’s still considered a bad lead because there was no intention behind filling out that form at all.
Conclusion
If you want to build a successful real estate business, then you need to understand that there are going to be bad leads. You can’t avoid them and it’s not worth trying. Instead, focus on how much time you have available for dealing with them and then use that time wisely by qualifying each lead thoroughly before taking any action.